THE SEXIEST BEAUTY | Sexy Beauty for Everyone.

Sexy Beauty for Everyone.

You're The Sexiest Beauty!

We're the luxurious, self-pampering, high-performance beauty essentials you deserve!

We are founded on a platform of diversity and inclusion. #BlackLivesMatter yesterday today and tomorrow. Donations have been made to the NAACP empowerment fund as we join you to eradicate racism. We will continue to work tirelessly to our last penny with additional donations of 50% of every order's proceeds.

Your safety is our #1 concern. To that end, please use our new Virtual Mirror Try-On App to upload a photo of yourself and "try on" our colors at home in safety and comfort!

stay safe, we love you,

xx Heather, Founder

SHOP NOW

#SpeakYourSexy | A Declaration of Beauty, Truth & Positivity

Real Beauties. Owning their Sexy. And Speaking their Truth.

Giving Power to Your Words

Our #SpeakYourSexy campaign is a manifesto to empowerment through lipstick. Lips are the channel thru which you speak and your words have power. We celebrate our brand ambassadors' missions by donating a minimum of 10% of sales to a non-profit charity of their choice.

Get lipstick, support Beautiful Self!

When you buy any SEXY NUDES LIP TRIO or WARRIOR RED LIPSTICK from our website forever indefinitely, Beautiful Self gets a $10 donation!!!

In this clip, Beautiful Self Co-Founder Jillian is wearing Naughty Nude from the SEXY NUDES LIP TRIO I | NUDE NUDES. The Sexiest Beauty Founder Heather is in Warrior Red from the SEXY NUDES LIP TRIO III | NUDE REDS

Testimonials

I love these products! Used the liquid matte lipstick in red so that I’d still have lipstick on for a performance. First time EVER that I looked in the mirror after a performance and still had lipstick on! I adore that it stays like a stain, but looks like a lipstick. It’s NOT sticky. Hallelujah! The gloss I bought made it so pretty like a regular lipstick. I love the gloss too! Beautiful and emollient on its own. I’ll be ordering more colors!
Eileen Johnson Oddo (Concert Pianist|Instructor)

I absolutely love that both formulas are not only super saturated and luxe in texture but also with versatile build ability. Range of use is crucial whether you're a pro beauty artist or an everyday beauty queen... options are EVERYTHING!
Dawn Nicole (Pro|Celeb Make-Up Artist)

Dance-proof, drink-proof and kiss-proof. Everything a dancer needs for a night on the town, on or off stage. Lasted thru 4 hours of sweaty dancing.... I'm obsessed.
Daniela ( Dancer| "Downtown Show Pony")